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Ford | Open Road


A road trip means something different to everyone. It’s camping at a National Park. It’s long conversations with friends and family. It’s pulling off to the side of the road to witness a meteor shower. The common thread: the open road. We put over 1000 miles on our rental car to shoot this campaign for the Ford Expedition and Ford Explorer. 

Credits
Agency: Wieden Kennedy
Art Director: Chis Luu
Copywriter: Cara Hanson
CDs: Jake Thompson & Jeff Rozman
ECDs: Matt Mulvey & Stuart Jennings

Production Co: Prettybird
Director: Salomon Ligthelm
DP: Daniël Boquet
Line Producer: William Green
Executive Producer: Candice Dragonas

Photographer: Kennett Mohrman
Social DP: James Winegar
Social 2nd Camera: Jordan Munoa

Post:
Edit: Biff Butler / Papercut
Color: Mikey Rossiter / Rare Medium
Sound: Sam Ashwell & Mike Bovill / 750mph
VFX: Zero VFX
Music: Mr. Pape

Shooting Location: Alabama Hills + Kern River, CA

Additional :30s




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